A complex story. An inviting way in.
I overhauled Crowd Ukraine’s patchwork identity, retaining the existing logo typeface. Illustration, animation, film, the website and an editable pitch deck bring its reconstruction and funding model into one visual direction.
- Project
- Crowd Ukraine
- Role
- Corporate identity, illustration, animation, video editing, web design and implementation, filming and presentation design.
- Scope
- Corporate identity · Website design and build · Illustration and animation · Information design · Film production · PowerPoint presentation design
My role & project scope
- Project
- Crowd Ukraine
- Role
- Corporate identity, illustration, animation, video editing, web design and implementation, filming and presentation design.
- Scope
- Corporate identity · Website design and build · Illustration and animation · Information design · Film production · PowerPoint presentation design
From illustration to interaction.
I developed an illustrated opening and connected the button interaction to a supplied architectural animation. Animation, editing and custom code link the two parts of the website introduction.
Animated headlines · Video editing · Transitions · AI-assisted coding
Architectural rendering supplied. Illustration, animation, video editing and web integration: Studio Tezay Kir.
Make complex information easier to follow.
I carried the renewed identity into the website, bringing the typography, colour and illustrations into one visual language. The waving Ukrainian flag adds movement to the logo, while information graphics explain the funding and building model. Parallax adds depth as visitors move through the page.
Illustration gives the funding model a visual starting point. AI-assisted animation made it quicker to test ideas, produce motion and work through revisions. The illustrated style sets the direction, while the animation introduces the information one element at a time.
Give the story a human voice.
I shot, edited and implemented the main promotional video, bringing the people behind the initiative into the story.
Filming, editing and website integration: Studio Tezay Kir.
Take the story into the room.
A custom PowerPoint pitch deck carries the story into presentations, with a clear visual direction and editable layouts.
One identity across the website, film and pitch deck.
Client website ↗Existing logo typeface retained; architectural rendering supplied. Corporate identity, illustration, animation, video editing, web integration, filming and presentation design: Studio Tezay Kir.